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Art Marketing Class

with Candy Glendening, Textile Artist

MONDAY:   August 31, 6:30 – 9 p.m.    

Being a successful artist is so much more than perfecting your technique and focussing in on subject material that speaks to you; today’s artist has to be their own advocate and marketer as well. Opportunities abound with the tools that the internet brings to your marketing toolkit, but it can also be overwhelming: Facebook, Twitter, Blogging, Instagram, where does it end?

Candy’s art on the cover of Quilting Arts Gifts 2013

In this one evening class Candy will explain many of the marketing tools available to artists, pointing out the pros and cons of each one. She will cover items like:

  • Social Media Strategy
  • Websites and Blogging
  • Photographing your art
  • Business card design
  • Choosing and getting accepted by an art show
  • Booth design and presentation
  • Interacting with potential clients, both short and long term
  • Getting published

And much more! Bring items you are using for marketing (like business cards, photos of your booth, a laptop computer so we can look at your website, etc…) and Candy will point out what’s working, what’s missing, and help you design a strategy for YOU to be more comfortable marketing YOUR art!

Fee:  $55  Discounted Member/”Friend” fee  $25

Candy’s art on the cover of Quilting Arts Gifts 2012

About Candy:

Filming her DVD on the set of Quilting Arts TV
Filming her DVD on the set of Quilting Arts TV

Candy Glendening is addicted to color! She dyes fabric so she can have just the hue & texture she wants, and then uses it to make art quilts and “everyday art”. An avid blogger, she has had many publications in Interweave Press/F & W Media quilt magazines; 28 at last count. These publishing opportunities led to her filming 8 different episodes of the PBS show “Quilting Arts TV”. The folks at Interweave also produced Candy illustrating her artistic process in two workshop DVDs: “Dyeing to Stitch: A Comprehensive Guide to Creating Colorful Fabric Art” and “Free Motion Machine Sketching: Drawing with Thread from Birds to Botanicals”.

By day, she teaches Biology at the University of Redlands in Southern California. By night and weekend she also teaches quilting and dyeing. She shows and sells her work at local art fairs as well as the Redlands Art Association, for whom she designs and maintains the website. To view more of her work, or gain insight into her process and inspiration, please visit her website: CandiedFabrics.com

August Class | Marketing Your Art

with Candy Glendening, Textile Artist

MONDAY:   August 31, 6:30 – 9 p.m.    

Being a successful artist is so much more than perfecting your technique and focussing in on subject material that speaks to you; today’s artist has to be their own advocate and marketer as well. Opportunities abound with the tools that the internet brings to your marketing toolkit, but it can also be overwhelming: Facebook, Twitter, Blogging, Instagram, where does it end?

Candy’s art on the cover of Quilting Arts Gifts 2013

In this one evening class Candy will explain many of the marketing tools available to artists, pointing out the pros and cons of each one. She will cover items like:

  • Social Media Strategy
  • Websites and Blogging
  • Photographing your art
  • Business card design
  • Choosing and getting accepted by an art show
  • Booth design and presentation
  • Interacting with potential clients, both short and long term
  • Getting published

And much more! Bring items you are using for marketing (like business cards, photos of your booth, a laptop computer so we can look at your website, etc…) and Candy will point out what’s working, what’s missing, and help you design a strategy for YOU to be more comfortable marketing YOUR art!

Fee:  $55  Discounted Member/”Friend” fee  $25

Candy’s art on the cover of Quilting Arts Gifts 2012

About Candy:

Filming her DVD on the set of Quilting Arts TV
Filming her DVD on the set of Quilting Arts TV

Candy Glendening is addicted to color! She dyes fabric so she can have just the hue & texture she wants, and then uses it to make art quilts and “everyday art”. An avid blogger, she has had many publications in Interweave Press/F & W Media quilt magazines; 28 at last count. These publishing opportunities led to her filming 8 different episodes of the PBS show “Quilting Arts TV”. The folks at Interweave also produced Candy illustrating her artistic process in two workshop DVDs: “Dyeing to Stitch: A Comprehensive Guide to Creating Colorful Fabric Art” and “Free Motion Machine Sketching: Drawing with Thread from Birds to Botanicals”.

By day, she teaches Biology at the University of Redlands in Southern California. By night and weekend she also teaches quilting and dyeing. She shows and sells her work at local art fairs as well as the Redlands Art Association, for whom she designs and maintains the website. To view more of her work, or gain insight into her process and inspiration, please visit her website: CandiedFabrics.com

Sale: RAA Mugs & Tees

Summer Savings are here! RAA 50th Anniversary mugs are now $8.99 each + tax or $34 + tax for a set of 4 mugs RAA 50th Anniversary t-shirts sizes L & XL are now $10 + tax RAA 50th Anniversary t-shirt size 2XL is $12 While stocks last. Continue Reading

Street renovation complete!

State Street and adjoining streets have been resurfaced…. waiting for the new striping… but open for business! Kudos to the city for the all-day shuttle service that ran every fifteen minutes from the Redlands Mall to the downtown area. Passengers were dropped off and picked up curb side to the affected businesses. Thank you to the Moms… Continue Reading

Children’s Art Show

  July 25th  through  July 29th  The art featured in the show is from all Youth Summer Art Camps.  Come see how creative our students are and which art masters influenced them. Join us Saturday, July 25th for a reception from 3 – 5 pm.       A special Thank You to all the parents who see… Continue Reading

Programs & Workshops

August Class | Marketing Your Art

with Candy Glendening, Textile Artist

MONDAY:   August 31, 6:30 - 9 p.m.    

Being a successful artist is so much more than perfecting your technique and focussing in on subject material that speaks to you; today's artist has to be their own advocate and marketer as well. Opportunities abound with the tools that the internet brings to your marketing toolkit, but it can also be overwhelming: Facebook, Twitter, Blogging, Instagram, where does it end?

In this one evening class Candy will explain many of the marketing tools available to artists, pointing out the pros and cons of each one. She will cover items like:

  • Social Media Strategy
  • Websites and Blogging
  • Photographing your art
  • Business card design
  • Choosing and getting accepted by an art show
  • Booth design and presentation
  • Interacting with potential clients, both short and long term
  • Getting published

And much more! Bring items you are using for marketing (like business cards, photos of your booth, a laptop computer so we can look at your website, etc...) and Candy will point out what's working, what's missing, and help you design a strategy for YOU to be more comfortable marketing YOUR art!

Fee:  $55  Discounted Member/"Friend" fee  $25

About Candy:

Candy Glendening is addicted to color! She dyes fabric so she can have just the hue & texture she wants, and then uses it to make art quilts and “everyday art”. An avid blogger, she has had many publications in Interweave Press/F & W Media quilt magazines; 28 at last count. These publishing opportunities led to her filming 8 different episodes of the PBS show “Quilting Arts TV”. The folks at Interweave also produced Candy illustrating her artistic process in two workshop DVDs: “Dyeing to Stitch: A Comprehensive Guide to Creating Colorful Fabric Art” and “Free Motion Machine Sketching: Drawing with Thread from Birds to Botanicals”.

By day, she teaches Biology at the University of Redlands in Southern California. By night and weekend she also teaches quilting and dyeing. She shows and sells her work at local art fairs as well as the Redlands Art Association, for whom she designs and maintains the website. To view more of her work, or gain insight into her process and inspiration, please visit her website: CandiedFabrics.com

Fairrington: The Art of Critiquing

The Art of Critiquing, with David Fairrington, acclaimed artist

Refine your skills, solve framing questions, learn how to talk about art, increase your sales, and make a friend! This all happens through friendly feedback and critique hosted by the RAA.

Here, David Fairrington guides group discussion and feedback on artwork. All artists & art-enjoyers are welcome. Please bring a piece you'd like to discuss – can be yours, or one you own.

  • When: Saturday June 6th, 1:00-3:30 PM at the RAA
  • Cost: $10.00

Questions? Contact Christine White at ceeggers@gmail.com

Workshop | Paint What You See, and Less with Martha Cowan

Workshop: Saturday, May 30th, from 9:30 am to 3:30 pm

Join Martha Cowan for a workshop painting still life in oils. Bring painting supplies, along with cherished objects and find out how to design and construct a still life from the ground.  Taking the mystery out of the process, Cowan will show how to approach all aspect of a still life painting, including how to know when to wipe off a bad drawing, as well as the delicate art of color mixing.   The day promises to be both fun and educational. Each participant should carry home at least one completed painting and possibly as many as two. Don’t miss this exciting event!

Workshop Fee:  $70 members / $75 non-members  -  Supply list available at sign up.

Cowan-Persimmon-pastel

Cowan-WeBelongTogether

Featured Artists

Edward Sotello, 8/1 – 23

ed portraitArtist for the month of August at Redlands Art Association is Edward Sotello. The dates for the show are August l through August 23, 2015.

Reception will be 2 to 4 PM, Sunday, August 2, 2015.

On display will be watercolors, oils, acrylics and ceramics. Mr Sotello is a graduate of Claremont Graduate University where he earned an MA with an emphasis on drawing and painting the human figure. He received his BFA from the University of Denver. There he studied ceramics and completed academic courses. At the University of Redlands he completed his secondary credential. As an undergraduate at Otis Art Institute, Los Angeles he took courses in life drawing, watercolors and oils.  He studied ceramics under Jim Stewart at Valley College, San Bernardino.

He taught high school students art at Yucaipa High School for 33 years, has taught drawing at Valley College, San Bernardino, painting at Crafton Hills, Yucaipa, and watercolor at UCR Extension. At Patton State Hospital patients learned art and crafts under his supervision. Among his awards are a first in both watercolor painting and oils at the Bakersfield Art Festival, third place for painting at Riverside Art Museum, first at the MMM Show for acrylics. Also an Excellent Award for oils at the MMM Show at RAA.

ed Seascape

Currently he teaches watercolor painting at RAA and has a good following of students. The subjects vary from flower painting, landscapes, abstract design and portraits. The students are preparing for a student show at the First Methodist Church Gathering Hall October 28 through December 3, 2015. Reception for student show will be announced.

Note from the artist: Find what you love. If education helps, go to school. Art requires much study: workshops, art history, studio painting and draw, draw, draw. Above all, find out what your abilities are. Work will reveal this to you. Then give back by exhibiting, teaching, sharing what you know.

ed Sailing 8342

Mary Grinyer, 7/11 – 8/1

This show will include works from featured artist, Mary Grinyer’s past and current works. Grinyer began creating watercolors at Ramona High School in Riverside, CA and has continued to create and study art. Watercolors, photography, printmaking, ceramics, assemblage, jewelry, and now lapidary arts and sculpture are among the media she has worked in. Ceramics has overlapped with printmaking with her prints on clay and lapidary arts with sculpture and jewelry. Grinyer loves to experiment in all medias.

Grinyer-MIXED-MEDIA-web

Current works include functional pottery, sculptural clay works, jewelry and lapidary work. Grinyer started ceramics at Goeske Senior Center under Lee Johnson and continued her studies with John Hopkins and Stephen Horn at Riverside Community College. Grinyer has studio space at Ceramic Services in Ontario, CA. She studies jewelry making with the jewelry group at Goeske Senior Center. We learn from books, magazines, workshops and classes and then teach each other new methods. A trip to Quartzite for beads led to doing lapidary work with the Orange Belt Mineralogical Society in San Bernardino. Everyone there generously shares their knowledge of rocks and jewelry making with new members.

The clay, the inks, the rocks all speak to Grinyer as she works. Often, especially in clay, she starts with no idea of the finished project. The clay speaks to me as I work. Something happens and I go with it. I join textured scraps of clay to help me be more creative. In sculpture, she does some drawings and models. The heart is a recurring theme after her Father had heart bypass surgery. Nature also inspires me.

Grinyer was raised in a military family and lived in Colorado, Alaska, Virginia, Texas, Tripoli, Libya, Maryland and California as a child. She spent 20 years in Northern California before moving back to Southern California. Seeing the beauty of this country and living in Lake Tahoe, Big Bear and Forest Falls inspired much of her early art and a love of gardening. She has an Associate Degree in Art from Lake Tahoe Community College.

GRINYER-CERAMICS-web

Wild Warped Weavers 6/20 – 7/11

Dates of show:  June 20 to July 11, 2015

The Wild Warped Weavers will be in the featured artist corner at Redlands Art Association from June 20 until July 11.  The opening reception is on Saturday, June 20, 3 to 5 PM, with refreshments.  The public is welcome to attend at 215 E. State Street in Redlands (909-792-8435).

Cheryl Frandsen, Tia Shira, Beverly Fly, Lynn Mudd and Evelyn Ifft will be the participating artists.  The exhibit will show hand woven wall hangings, scarves, pine needle baskets as well as other original fiber works by the artists.

The weavers group has been meeting every first and third Tuesdays at Hands On Knitting, 922 New York Street in Redlands for several years, 11:30 AM to 2 PM.  It is open to all interested in exploring new fiber techniques, learning different methods or solving problems.  The weavers bring their table looms or another current project that they are working on.

One member commented:  “Weaving allows me to paint with fiber and to color-outside-the-lines; I can make it up as I go along, it brings out the artist in me.”  Another enjoys the physical mechanics of weaving; setting up the loom and then weaving the cloth, which could vary from a simple weave to a complex art form.  Our work is also available at RAA’s regular sales exhibits throughout the year.

From Our Fearless Leaders

July 2015

Welcome everyone to our new year at the Redlands Art Association.

It’s the time of year when positions on the Operating Committee are filled by some new members, and others are pleased to continue. I would like to thank Gail Brownfield and Tony Radcliffe for their leadership of the Operating Committee, and everyone who worked with them over the last few years.

I would like to introduce everyone to Maggie Macro, a fellow Brit, a new member, artist and fellower knitter, for volunteering to become Vice President of the Operating Committee and I welcome the new Operating Committee who will work with Maggie and myself this coming year.

I am thrilled to be President of this incredible organization, at this point in its 51 year history. We, and I mean all of us, have inherited an amazing legacy, created by artists in the mid Sixties who wanted to share their vision. As with all organizations it started small, with just enough hanging space for 12 pieces of work in the corner of the Fox Theater. Ben Rabe, then President, seized the opportunity to expand the hanging space when 14, Vine St, became available, paying the initial lease himself to ensure no one else got there first! Then the galery expanded to a shop on Citrus (just East of Mozarts) and finally we were lucky enough, through the hard work of some members, to purchase the gallery as it is. Yes, there have been ups and downs, but it was the passion of local artists who have brought the organization to where it is today.

Now, it’s our turn to build on that legacy for the next generation. So, we are going to Introduce the Artist's First Friday Exhibit Reception to be held at the gallery and not to be confused with any First Friday activites in downtown Redlands. Looking to the future, in particular the up coming Fall Art Show Season, the RAA will be hosting a workshop for all artists and members on How to Promote/Market Your Art, with speakers from within the organization, for a nominal fee.

So it’s going to be a busy year ahead for all of us, relax and enjoy your summer breaks, what ever you do. Recharge the batteries, find some new inspirations and experiment with new ideas.

I feel like I'm stepping into huge footsteps from the past, but I'm looking forward to expanding the vision and working with you all.

Liz Coviello, President

Liz Coviello

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